I just saw this on springwise and had to share this with you. How cool is this! Reflective lace, also known as LFLECT can be sewn onto just about anything, or even worn on its own. This is such a jump from those big reflective strips on those old L.L.Bean backpacks. You can get it in a variety of colors and with or without little mini bicycles. You could be the safest, and coolest kid in school!
EDIT: it looks like they are no longer selling this bike themed lace, but they do still have a ruffled version here.